Analytics and Reporting
A large part of effective marketing is measuring results. Analytics and reporting helps you to be sure you’re meeting your organizational goals. At hippo, we work along side you, whether it’s a simple email report or a yearlong campaign.
Our Google Analytics IQ-certified analysts keep a close eye on industry trends and pull from leading data sources, such as eMarketer and MRI. We compare your campaigns to industry averages, as well as your historical data, and we are able to pull weekly, monthly, quarterly or yearly reports as needed.
Using this data as real-time feedback allows you to course-correct and achieve the best results. Our real-time dashboard provides immediate insights into your entire ecosystem, including emails, website traffic, paid search, banner ads and leads generated. Never again will you be left wondering, “Is this campaign working?”